Chinese customer consumption characteristics of what? How do meet fake? How to make a new generation of consumers buy it? In July 18th, the inauguration of Louis Weedon travel art exhibition, the media also to the various problems to President Louis Weedon, vice president of global president and Chinese district. Witty response please see the hundred years brand line of executives in the field.
From left to right: Louis Weedon global executive vice president Christopher Zanardi-Landi, Louis Weedon's chairman and CEO of Yves Carcelle, Louis Weedon China President Philippe Fortunato.
Luxury stores generally have a clear consumer demand. While luxury need a from understanding to purchase behavior. LV in order to let China public understanding of its brand culture does have a lot of action. For example, last year Chinese National Museum and brand new co-operation for the first time, "the space-time Louis Weedon Art Tour" (LOUIS VUITTON VOYAGES) show caused a sensation in the capital. This year in Shanghai, Hang Lung Plaza atrium to open to the public free travel express "Louis Weedon art exhibition". The exhibition will be the entity shop, people who know the effective supplement of luxury culture.
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